Eventually, also your rankings and traffic will decrease. You don’t want to have a 404 page as a first impression. If any 404 webpages are indexed by Google and these go unnoticed and un-checked then they could cause very bad UX for users of search engines who try looking up information about your business. In order to make your SEO audit stand out from the crowd, it’s important that you do a little bit more than just check the coverage error report in Google. In my example, we will send a daily mail with 404 errors from Google Search Console using a local cronjob on your Macbook - which isn’t difficult at all by any means. ![]() ![]() You will need a way of scheduling though in order for this automation process to not only be effective but also manageable! Automation is the future, and Python scripts are an excellent way to get started in your automation journey.
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